Nekuda Design Management is an Industrial Design and Engineering firm focusing on design at its greater definition combining strategy, style, physical interaction and manufacturing. The thrust of our work is to:
- Generate totally new product concepts.
- Analyze market trends and user needs, and to come up with products that position our client ahead of the competition.
- Introduce innovative, value-adding features into existing product lines.
- Develop smart design solutions that enhance product attributes, reduce costs and simplify production.
We are fully capable of undertaking the complete product development processes from concept stage to production. In doing so, we draw on our extensive experience in:
- Mass Produced Consumer Goods
- Consumer Electronics
- Medical equipment
- Electric Supplies and White Goods
- HMD (Head Mounted Display)
- Do It Yourself (DIY) Products
Our Approach:
Our designers and engineers are experienced in planning and managing the entire new product development process. We are able to contribute at any stage, from market studies and concept definition, to engineering and prototyping, to tooling or mold production. We welcome opportunities to collaborate with the relevant functions in the client's organization. Nekuda's vast experience in developing products for mass production companies has given us many valuable insights, particularly regarding the links between all stages of the product development process in these industries. Based on this knowledge we have developed an integrative approach whereby we consider engineering feasibility, manufacturing constraints and tooling considerations in each design decision that we make. Adhering to such a structured value-driven approach enables us to smooth operations, plan more effectively, save time and money, and thus provide more value to our clients.
Our Clients:
Our clients range from international industry leaders to small start-up companies. With our larger clients we work on advancing New Product Development and refreshing portfolios with exciting new products. With our start-up clients we venture into the challenging terrain of defining new products based on cutting edge technologies. Here we take on responsibility to translate the promise embedded in technology into real products that are emotionally engaging, easy to use and which maximize user benefits.
Our ambition is to help clients reach and sustain a leadership position in their market via product innovation, and to contribute to their growth and profitability with our value-driven approach to product design.
Designing in a Cultural Context:
Achieving successful designs requires more than merely a refined thinking algorithm. We always remember that every new product is an object loaded with cultural content. Our designers are motivated by the will to create objects that enrich the human environment. Be it a simple towel-holder or a satellite cellular phone for use in the mid-desert, we never forget the emotional appeal of intelligent form and clever design solutions. The broad cultural spectrum of our team members, their varied life experiences and wide ranging areas of interest enrich the outcome of our work and contribute greatly to the projects we undertake.